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Perspectives

The gap between strategy and execution isn’t theoretical — it’s lived. This collection of articles offers grounded insights, practical tools, and real stories from the front lines of organizational change. For leaders who want to move from good ideas to lasting impact. 

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Alex Sydnor, FACHE, is President and CEO of Shift Group Consulting, a strategy and facilitation firm that helps executive teams close the gap between planning and execution. A former Chief Strategy Officer and marketing leader with more than 30 years of experience in leading growth, transformation, and alignment in complex organizations. He guides CEOs and senior teams to turn insight into execution by integrating human understanding with disciplined management systems to achieve measurable results.

Blog Post by Alex Sydnor

6 min read

What Happens When We Flatten the Organization?

The Layer Under Pressure Gallup’s most recent workplace research contains a statistic ...
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7 min read

Small Moves, Big Impact

What looks like minor design choices often determines strategic success.
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6 min read

Stop Trying to Get Buy-In

If you’re Trying to Get Buy-in, You’re Already Too Late Do this Instead. When leaders ...
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3 min read

Strategy Models are Useful, But Have Hidden Traps

Strategy Models Are Indispensable Models are essential to help teams organize and ...
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5 min read

Start Where You Want to Finish

Designing Strategy From the Future In Strategic planning often begins with today — with ...
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8 min read

Strategy Execution Only Works If People Change

A Case for Human-Inspired Strategy When strategies fail, it is often not because the ...
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6 min read

Insights Reduce Waste

The ROI of Human Understanding Executives rarely set out to waste resources. Yet in ...
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5 min read

Execution Doesn’t Equal Alignment

The Myth of Alignment Executives often take comfort in the idea that strategy execution ...
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6 min read

The Science Behind Human Strategy

The Flawed Logic of Strategy Design Every leader has seen it happen. A new strategy ...
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6 min read

When the System Pushes Back

Why Human Organizations Resist Linear Management Executives are trained to make order ...
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