Perspectives
The gap between strategy and execution isn’t theoretical — it’s lived. This collection of articles offers grounded insights, practical tools, and real stories from the front lines of organizational change. For leaders who want to move from good ideas to lasting impact.
Alex Sydnor, FACHE, is President and CEO of Shift Group Consulting, a strategy and facilitation firm that helps executive teams close the gap between planning and execution. A former Chief Strategy Officer and marketing leader with more than 30 years of experience in leading growth, transformation, and alignment in complex organizations. He guides CEOs and senior teams to turn insight into execution by integrating human understanding with disciplined management systems to achieve measurable results.
Blog Post by Alex Sydnor
8
min read
Strategy Execution Only Works If People Change
A Case for Human-Inspired Strategy When strategies fail, it is often not because the ...
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5
min read
Insights Reduce Waste
The ROI of Human Understanding Executives rarely set out to waste resources. Yet in ...
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5
min read
Execution Doesn’t Equal Alignment
The Myth of Alignment Executives often take comfort in the idea that strategy execution ...
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6
min read
The Science Behind Human Strategy
The Flawed Logic of Strategy Design Every leader has seen it happen. A new strategy ...
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6
min read
When the System Pushes Back
Why Human Organizations Resist Linear Management Executives are trained to make order ...
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8
min read
The Missing Middle
Where Execution Fails Many executives I speak with believe that if they design a strong ...
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